Lessons from the White House
Senior Advisor, Former President Barack Obama
Founder and President at The Schultz Group
Principal Deputy Press Secretary and Special Assistant to the President
Eric Schultz served as the Principal Deputy Press Secretary during the Obama Presidency and has been a part of Obama’s staff for six years. Today, Eric is in charge of communications and PR, post-Presidency, for the 44th President of the United States. In captivating talks, Eric recounts his amazing journey alongside the President—all while sharing communications strategies your organization can implement this very minute.
Eric Schultz, now a senior advisor to former President Barack Obama, served in the White House as the Principal Deputy Press Secretary and Special Assistant to the President. In this role, Eric advised President Obama, spoke on behalf of the Administration on Air Force One and in the White House briefing room, and helped manage the Administration’s proactive messaging and news-of-the-day responses. Eric also led the public rollout of Chief Judge Merrick Garland’s nomination to the Supreme Court.
Before joining the White House, Eric served as communications director for the Democratic Senatorial Campaign Committee in 2010, retaining Senate control for Democrats despite an historic Republican wave. He provided hands-on messaging, debate preparation, and rapid response support—including efforts to quickly and aggressively define opponents—to campaigns in 18 competitive states. In this role, Eric became “well-known among Washington reporters for his aggressive, behind-the-scenes approach,” as noted by Politico.
Eric spent several years on Capitol Hill working for a number of U.S. Senators, including now Democratic Leader Charles Schumer (D-NY) where he developed strategies for policy issues including Supreme Court nominations, China currency manipulation, the U.S. Attorneys firings scandal, and the CIA leak investigation. He's also a veteran of numerous statewide and national campaigns, for John Kerry, Al Franken, Hillary Clinton, and others.
Strategy Under Fire: Lessons in Communication and Crisis from the White House
Eric Schultz was originally hired at the White House in 2011 to respond to oversight investigations including the Solyndra bankruptcy, the Justice Department’s Fast and Furious operation, the attacks in Benghazi, and the uproar over alleged political targeting at the IRS. No easy feat, Eric took to the task and soon became known as the strategist “White House officials turn to in a crisis to handle communications” (Politico).
Today, Eric continues to advise President Obama (and other top firms and organizations) on communications and PR. In fascinating yet practical talks, Eric describes how to manage breaking news developments, communications crises, and the modern media environment under the most stressful circumstances. He shares first-hand accounts of the White House briefing room and West Wing strategy sessions and reveals how communications plans were designed and implemented by America’s top minds. It’s a captivating behind-the-scenes look at the machinations of political strategy combined with the powerhouse communications knowledge your organizations needs—an absolute must-hear keynote for any industry.
Yes We Can: How Young Voices Can Make a Political Impact
Eric Schultz knows firsthand the importance of getting involved in politics at a young age. He shares his insights in a fun, inspiring keynote particularly well-suited to college-age or youth audiences. Has there ever been a more exciting, unpredictable time in the White House? This is the moment for young voices, says Eric. This is the moment to get involved.
In this talk, Eric explains to young people exactly how to navigate and understand the complicated messages coming from the White House, the media, and the people around you. He motivates audiences to make up their own minds about what matters to them—and shows them exactly how they can make a difference.
Contact us to learn how Eric Schultz can craft a message for your audience.