Jen Ator

The Trainer


Jen Ator

From Ordinary to Extraordinary

Fitness Director at Women's Health

Author of Shape-Up Shortcuts & The Fitness Fix

Business Performance Strategist

How do peak performing athletes stay on top of their game?  To Jen Ator, Director of Women’s Health Magazine, it’s all about mindfulness.  Ator fires up audiences with practical techniques of resilience, commitment, teamwork, and grit.
Jen also helps us rediscover that these traits are existent within each and every one of us, and how to achieve our very best – in the workplace, at our homes, and beyond.

As a journalist, she doesn’t just cover sport and fitness—she immerses herself in them. Through her unique perspective and experience, Jen helps bridge the gap between the elite champions and their unfathomable accomplishments with the everyday person by creating relatable, insightful stories and service that anyone can use to live a healthier, happier, more driven life.

Since 2009, Jen has led the innovative and passionate direction of fitness and wellness content for the world’s most authoritative healthy-living brand, Women’s Health magazine across all platforms. As Fitness Director, she spearheads the creation of many of the brand’s most successful online fitness videos—often appearing as the featured trainer. She also serves as a spokesperson for key brand extensions such as RUN10FEED10 race series, and leads the brand’s Olympic coverage, most recently serving as an accredited correspondent at the 2016 Summer Games in Rio. In 2014, she was featured in the award-nominated, multi-platform campaign Mission Apolo: Built With Chocolate Milk, which chronicled her journey alongside teammate Apolo Ohno as they trained for and competed in the 2014 Ironman World Championship in Kona, Hawaii. [You can watch the 8-part video series here.] 

Jen regularly appears on national shows such as TODAYAccess HollywoodGood Morning AmericaFox & FriendsNBC 1st Look, and The Doctor's, and is also featured in national print and online publications. She is a certified strength and conditioning specialist (CSCS) by the National Strength and Conditioning Association, author of the The Women’s Health Fitness Fix (Rodale, 2017), and currently lives in New York City.

Contact us to learn how Jen Ator can craft a message for your audience. 

You are so much stronger than you think you are.
You are so much more able than you think you are.
You can do so much more than you think you can.
But are you okay with failing?
— Jen Ator